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Asterix Health case study

Asterix Health

Client
Asterix Health
Year
2025
Industry
Healthcare
Program
Emerge
Scope
Branding Identity · Web Design

Asterix Health connects UK primary-care practices with qualified remote GP resources. The brand needed to be credible to healthcare providers and approachable to doctors considering a different way of working.

Approach

We developed the identity and website around those two audiences. A clear visual system supports the service story, while the information architecture answers the different questions practices and doctors bring.

Laptop on a wooden sideboard showing the Asterix homepage: “Giving UK patients access to the best doctors, wherever they are in the world.”
Laptop on a wooden sideboard showing the Asterix page “We serve providers that want to make a difference for patients.”

Delivered

The delivered work brings brand identity and web design into one digital experience. It explains the service and gives its audiences a clearer route through the information.

Smiling doctor in a headscarf and glasses with a stethoscope.
Asterix wordmark in black on sage green.
Website cards for Single GP Practices, GP Practice Chains and GP Federations with line illustrations.

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